Section 4 ("The weirdest stuff will put people off the moderate stuff") argues that perceptions of the weirdness of a given cause or intervention "create blocks to uptake and prevents people from supporting the more moderate parts of the same movement."
Insofar as this is true, it's important to know the degrees of perceived weirdness. To my pleasant surprise, I've found that wild animal welfare seems much less weird to most people than it does to most EAs. This is based on my experience working at Wild Animal Initiative for the last five years, hearing my colleagues' reports of their conversations with people (primarily scientists), and generally talking about it at every chance I get (both with EAs and non-EAs).
Apologies for the forthcoming generalizations about EAs. I'm trying to describe general patterns; I'm not trying to flatten everyone into one caricature.
In my experience, EAs often explain wild animal welfare along these lines: "Nature is really brutal. The animals with the worst lives are the most numerous. We should destroy habitat or eliminate predators."
In contrast, my colleagues and I have settled on an approach that's closer to this: "You seem like you care about animals. So do we. People talk a lot about human harms to animals, but there's so much we don't know about naturally occurring harms. We think it would be good to protect wild animals from things like disease or starvation if we could. But ecosystems are really complicated, so that's why we're focused on doing research first."
It turns out most people respond really well to that. In fact, our biggest communication challenge is not people thinking we're too weird, but rather people not thinking we're weird enough. That is, "reducing wild animal suffering" sounds a lot like "protecting endangered species." They get the overlap quickly; it's the differences that take longer to explain.
In my experience, most EA discussions of wild animal welfare focus on extreme thought experiments, extreme interventions, and core philosophical principles. My hypothesis is that that's largely because of a temperamental inclination toward abstraction and consistency, which is why many of us (including me) like to steer conversations toward areas of deepest disagreement or highest uncertainty.
Turns out there's no rule that says you have to single out whatever someone loves most and declare it must be wiped from this earth. The thought experiments and zany interventions are also of only limited usefulness, because they're almost completely untethered from the considerations that will guide the next steps of research and movement-building.
So we and other researchers in the field mostly discuss things that are both more palatable and more achievable in the near term (or at least representative of how we might do things in the near term, which "feeding lions cultivated meat via drones" is not): vaccination against diseases, contraception to prevent starvation, promoting habitats/land uses that host populations with higher total welfare than the alternatives, reducing sources of stress, etc.
I think most people in the industrialized West like wildlife. It seems like the default is people seeing themselves on the same side as animals (e.g., happy to see them at all, sad to see them suffer), and exceptions come when people come into direct conflict with animals (urban pest species, predators of livestock, etc.). Crucially, these attitudes seem to be not just about preferences ("I like animals"), but also tied into identity at a very basic, nonpartisan level: "I'm the kind of person who appreciates wildlife," "Nice people are nice to animals," etc. I've singled out "animals" here, but in reality these preferences and identities tend to bundle animals and nature into one, and "nature" is what's mentioned more often: "Nature is beautiful," "I'm the kind of person who respects nature," etc.
Before I got involved in EA, I had only ever met a handful of people who disliked nature. (They were all kids -- I was also a kid -- who grew up in densely urban areas, and their main issue seemed to be with bugs, particularly mosquitoes.) Now that I'm deep in the EA bubble and talking about nature a lot, I've met tons of EAs who say they've always disliked nature: they thought it was obviously cruel, harsh, unwelcoming, gross, etc. (I even met one person who said they didn't even understand why anyone thought natural vistas looked beautiful until a psychedelic experience gave them that experience for the first time.) Either I grew up super sheltered (likely true), or EA has a way of attracting weirdos (definitely true -- again, I offer myself as evidence).
Another thing that causes many EAs to underestimate how willing -- how excited -- most people are to help wildlife is their experiences advocating for farmed animals. Most people have very different attitudes toward farmed animals than wild animals, and they have a vested interest in not changing what they eat or how our economy works. As Henry points out, mocking vegans is a cultural norm, and sometimes even part of people's identities. Fortunately, when asked to help wild animals, people don't interpret that as an attack on their integrity or their lifestyle, so they don't have the same defensive reaction.
That was wordier than I expected. All I really wanted to say is I know we can make "mass vaccination eco-engineering projects to limit unnecessary wild animal suffering from disease" sound pretty weird, but most people think "protecting wildlife from diseases" sounds like a pretty good idea. There are still lots of challenges to people fully understanding, accepting, and improving wild animal welfare, but we shouldn't make those challenges out to be worse than they are.
A few thoughts related to wild animals
I agree! I erred on the side of dryness in the post because I'm really worried that "good news" will be misinterpreted as "okay everything is fine now."
But that doesn't mean this isn't worth celebrating! It's freakin' awesome!! Easily a contender for the biggest karmic harvest any philanthropist has reaped this year.
It's especially impressive given that the Navigation Fund is so new, yet they were willing and able to make a big fast pivot. I don't know what exactly it entailed for them, but I can say I've learned from Wild Animal Initiative's Grants Program that both setting up grant-making systems and administering grants are way more administratively complicated and time-consuming than I ever thought it would be. So I'm guessing it was no small undertaking for a small team in its first year of grant-making. Thank you TNF!
Faunalytics published the results of their benchmarking research (I haven’t read them yet): https://faunalytics.org/compensation-in-farmed-animal-advocacy/
The EA movement is quite unusual in the salaries it pays
This is plausible, because EA is weird in a lot of ways ( <3 ). But I think we should have a lot of uncertainty in claims like these. My experience researching salaries (at GFI in ~2019 and at WAI over the last couple years) is that it's really hard to do well, because (a) it's really hard to know when you're comparing apples to apples and (b) there's strong reporting bias in the freely available datasets (I talked with a firm who said they had better methods, but didn't end up paying the minimum $10k they required to access their database).
Faunalytics will soon be publishing the results of their project benchmarking compensation in the farmed animal protection movement (details in their OSF registration, subscribe to their newsletter for updates, report will probably be posted here), which will at least be helpful in understanding the animal advocacy side of the equation (if not the other side, which is the other areas we compete with for talent).
Thanks for sharing your thinking, John! I'll share some opinions and relevant facts below. (Note to other readers: John wrote below that he didn't want to spend more time on this discussion, so if he doesn't respond to this comment, don't take that as tacit agreement. I think time-capping is a really wise and healthy thing to do, so I really want to support his decision.)
Theory of change
My main goal with this post was to share updates, not make a full case for our strategy, so it makes sense that you didn't find it compelling. Here's my attempt at a quick case for field-building:
Staff salaries
In other words: some kinds of work can be done with the kinds of people that are more likely to accept lower salaries. Lots of issues call for pairs of quixotic collaborators or lean quirky startups or tight bands of ruthless activists. Wild animal welfare, it turns out, currently calls for middle-class knowledge workers with highly specialized skills working at a marathon pace more than a sprint pace.* So it's more expensive per head, but if you think those heads can have a big impact, then it's still cost-effective.
* Edit: "Currently calls for middle-class knowledge workers" sounds more exclusionary that what I meant to convey. I was trying to describe the type of work required, not the type of people required. Not everyone working a middle-class job identifies as belonging to the middle class. Many people who come from low-income backgrounds continue to feel out of place for much of their professional lives (in part due to insensitive comments from asshats like me). The wild animal welfare movement calls for everyone who can do the work, and that includes people from a wide variety of backgrounds.
My understanding is that TNF hasn't posted a list because at least one of the charities felt it would be a PR risk for them to be named in association with this commitment. But one could roughly deduce it by looking at which 2023 OP grantees (a) received recurring grants from the OP Farmed Animal Welfare Program and (b) weren't working on farmed vertebrates.