Hey Stijn, a few critical points on this.
I'm worried about claiming any specific petitions are "easily thousands of times more effective than most other petitions", for reasons similar to this post.
I'm unsure how you're judging 'tractability' here, but I'm doubtful about the tractable routes to change for some of these. For example, the shrimp change.org petition made for a class project with ~400 signatures. Even if this petition got 10x or 100x the signatures, I don't understand the Theory of Change that results in any person/group/organisation making meaningful change. (For some petitions, like UK Parliament ones, there is a clearer route to impact, but it still requires lots more work and luck for the debate to become actual change).
Even if some petitions are super impactful compared to others, petitions might not be impactful compared to other interventions. This is somewhat offset by petitions being really 'cheap' (low time, non-fungible time, low/no funding costs). However, if you're recommending people sign petitions they don't know much about, they might reasonably want to spent time researching the issues, which increases time from ~10-15 sec to ~10-15 mins, which is a non-trivial amount of time.
Regardless, I made this really simple website to visualise your 10 recommended petitions more clearly (like 2-30 mins with ChatGPT). Would be open to working on this more, depending on yours and other's thoughts/responses to the concerns above!
Hi Brad, really good post, appreciate it! I've got one positive, one question, and one challenge.
Positive: The analysis of which industries are more amenable to Profit for Good seems interesting. It would be great to see more about which are industries are likely best/worst, and especially why (which you have partly done here).
Question: Does this model apply to publicly held companies, or could it be adapted for them? I imagine a large portion of the $100Tn you mentioned is from publicly traded companies. I also assume there's a competitive advantage to public ownership, (but I only think this because lots of the largest companies seem to do it). However, the model you propose seems to require private/foundation ownership.
Challenge: Even if Profit for Good is advantageous in general, it doesn’t mean that the most impactful Profit for Good is advantageous. For example, the most successful companies might focus on causes the public already cares about, like cancer research (which is probably less impactful than, say, GiveWell). This is especially relevant for causes like ending factory farming. Many interventions raise meat prices (intentionally or unintentionally), which might deter customers, and in the worst case could result in a comparative disadvantage.
Would like to hear your thoughts or pushbacks
I think this idea and article are great. This (decision-relevant/skill-building work as a social group) seems like exactly like what EA Groups should be doing. The article is well-written, clear and potentially important.
I don't have enough knowledge to respond to your questions, but here's some thoughts:
Having said that, do you know if W4W is likely to have room for significantly more funding? It seems like a good organisation to support!
This is a great resource, very detailed and something I think all group organisers should be aware of! Great work on it.
Two questions:
Hey! Firstly - massive kudos for this post and your marketing efforts. That's a LOT of work done in total. A couple of thoughts:
Here are some less important/certain factors that I think you could also take into account with your model:
Thanks for writing this Siobhan, and sorry this comment is very late. I currently see a few key issues (this comment), and a couple of broader concerns (future comment).
Combining these, the new cost effectiveness is (1/5 * (19.8/29.7) * 2 * £4450 = ) £1190 averted per professional per year, which is £1680-£2520 per DALY.
I think it's possible that I've misunderstood some/all of these, so would appreciate sanity checks from others.
(Standard caveat, still only a single experience and not necessarily representative of all groups)
Some updates a year on:
General point: I did several things whilst 'strategising' (before term), then forgot about them in the 'implementation' (during term). For example, I made SMART goals each term, but only remembered them during the semester review. Would strongly recommend setting aside ~1hr per month, to read through your TOC and articles like this, in case you miss things.
Backchaining: I didn't do enough of it.
SMART Goals for groups: I made them, didn't hit most of them, and didn't put too much stock in them. I think the specific numbers on goals (ie. 40 applications vs 30 applications) isn't too important, because it's not (fully) within your control and doesn't much change what you do (you would advertise the same either way). However, having the 'broad goals' (X applicants) frames the actions you take (advertising), so those are useful as part of the backchaining process.
SMART Goals for individuals: Tentatively EXTREMELY important. From experience, a semi-common failure this year was engaged members not doing much specific. Each person having goals gives: 1. Incentive to make progress; 2. Opportunity to meet/1-1 to check progress; 3. Clearer idea of what everyone is aiming towards.
It's also really hard to do without sounding like you're giving people homework. I think it's very useful to create a (sub?)group culture where the default expectation is that everyone has a goal they're working on at all times. Suggestion:
1. Get your top 3 engaged organisers
2. Each set goals, have an accountability call/meeting each week to discuss progress (and actually hold each other accountable, the vibe should be 'friendly, but if I haven't done the thing I'm actually going to feel bad/embarrassed about it at the meeting')
3. Add highly engaged people to the call/meeting slowly (like 1-2/month) until it becomes a norm among a set group.
Outsourcing: Valuable - do it!
Personal Development: Personally, I should have spent ~3hr/wk less on EA organising and applied for jobs instead. Still strongly agree with having someone else be responsible for your development (Vice-Prez being responsible for Prez).
Safeguarding Values: Thanks for the link - article is now on my reading list! This didn't come up much this year, but will be a good personal reminder for me next year.
Opportunity vs Obligation: I think whenever you use an obligation framing, you should couple it with an opportunity framing. For example: "You really should give 10% of your income" is bad, sad and off-putting; "You really should give 10% of your income, because you can save several lives!" is better. (This second option might just be an opportunity framing in disguise).
Socials/Development: Agree socials should come soon after events. We didn't do this well enough.
Resources: EA Groups Resource Centre should be your top group organiser bookmark. OSP was very useful before term, and less useful (but still net-positive) during term time, depending on if there were any issues to discuss.
In other words: "Simple language is more impactful."