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High Impact Athletes (organization)

High Impact Athletes (HIA) is a nonprofit that spreads the ideas of effective altruism among professional athletes and encourages them to pledge to donate a percentage of their income to effective charities.


HIA was founded in 2020 by Marcus Daniell, an Olympic bronze medallist tennis player from New Zealand. Daniell is also HIA's executive director.


As of July 2022, HIA has received $350,000 in funding from the Future Fund,[1] and $110,000 from Effective Altruism Funds.[2]


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