Interesting paper, I'm glad you're looking in to this!
I took a look, here is some feedback.
Thus, conventional approaches to a 10% global agricultural shortfall would not be adequate to stop an escalation in current hunger-related disease and death (UNICEF 2006).
I had a hard time finding this citation, is there any chance you could quote the relevant section?
To evaluate this claim, we need to know the short-run price elasticity of supply for calories. In other words, how much can the supply of food respond over the interval of time it would take for stockpiled food to run out. My guess is that it would take at least another whole paper to answer this question.
I was doing background research on this, and it looks like just recently a paper was published on the topic of whether Africa can feed itself. Press coverage. Looks like Africa could dramatically increase its crop yields by investing in existing agricultural technology. If these efficiency improvements aren't implemented, Africa will likely see widespread deforestation (due to cropland expansion) as its population grows 2.5x in the next 34 years.
I don't get the impression that population growth is going to slow down after 2050, either. Here are some relevant links:
(I highly recommend these articles. The more I read about this topic, the more confident I get that family planning and African women's empowerment should be a top EA cause area.)
Anyway, this article has a quote from an agriculture expert:
After international food prices soared in 2008, both donors and African governments invested more in agriculture, but investments fell once the prices leveled off, he said.
In your paper, you write that a 10% global agricultural shortfall would "roughly triple the price of grain". Looks to me like this is roughly what happened in 2008.
You mention the possibility of price speculation. I think this sort of speculation is generally a good thing, because it creates incentives to increase food production in advance of a crunch. I know in the US we have anti-price-gouging laws that work against this incentive; I'm not sure if these laws exist in other countries. If so, it might be wise to work on repealing them.
Food price increases are easier to solve than food shortages, because philanthropists can, at least theoretically, step in and cover the price differences for the world's poorest. (Which apparently already happened in 2008?)
Many of these alternate food solutions, if ramped up quickly to cover a 100 % agricultural shortfall individually, could be much more expensive than the new high grain price. However, in a 10 % agricultural shortfall, each food source would only have to provide a relatively small amount of food.
I would expect economies of scale to apply. Probably we'd be best off concentrating all our energy on a single alternative food source and trying to make it as cheap as possible.
If alternative food sources could be produced as cheaply per calorie as grain, I'm surprised entrepreneurs haven't already started companies to commercialize them. Maybe this is something you could do? In general, I think if you have the choice between starting a for-profit and a non-profit, the for-profit is a better option because it lets you make money and donate to other causes.
Speculation: the key issue for an alternative food source is the short-run price elasticity of supply--how responsive is supply to price changes? For a crop that has a long growing cycle, the supply can't respond very quickly. So the question is: can we invent a new food source that's cheap and can be ramped up quicker than any existing source?
But I'm not sure any of this even matters if current crop growing cycles are shorter than the length of time it would take for stored food to run out.
Anyway, it might be worthwhile to get economists and agriculture experts to give you more feedback. Doing so will hopefully increase the chance that your ideas are taken seriously by the "West Coast smart-philanthropy set".
I haven't previously engaged with your writing on this topic; I appreciate your calling attention to the promise of this as a cause area, and your persistent, rational engagement with the topic.
First of all, I was thrilled to see an acknowledgment of the inconsistency of the VSL with the underfunding of global charities. I myself have considered writing a paper specifically on this topic and the implications with regard to CEA/CBA.
Second, looking at the paper, it seems that the conclusions in the final table are without discounting future lives saved. If you were to apply discounting, how are your CEA conclusions affected? Would be interested in seeing the sensitivity analysis there.
Third, which component of the 1% risk would you find most questionable / possibly affecting the overall CEA conclusion? I generally buy that number, and that this is a promising cause area, but I'd like to investigate it a bit more myself, and your writing thus far implies that your response would be trustworthy on this.
With regard to your main question in this post: "How to communicate the cost-effectiveness to EAs and the general public. The charity we are starting would not only do the direct work to get prepared, but it would also hopefully motivate additional funding."
You are doing the right things to communicate to EAs. You are taking a statistical, skeptical, researched approach. The next steps would just be to make a stable, promising organization in this space with a solid plan for people to engage with and then move beyond just the forum and work on directly engaging with the meta charities and EA donors yourself.
I doubt that communicating with the general public should be a goal of yours. Instead, you most likely intend to communicate with those who are outside the EA community but are interested in food security, ag issues, and global risks. Many of them will already be predisposed to agree with your conclusion and many of its components, though they often will not be as quantitatively adept and engaged. Case-studies can be quite appealing to this audience; referring to regional and global food shortages of the past and the inadequacy of current preparation can be compelling.
In general it's easier to provide feedback on established messaging, such as a website, fundraising prospectus, or mission statement, which I'd be happy to do. Will also be happy to discuss future plans and steps for moving forward if helpful; I do believe I could help with regard to organizing, founding, and messaging.
Thanks for the feedback and your careful read!
We say: "This is because future lives saved are typically not discounted, and the number of lives saved per year would likely increase because of population growth." I think one reason that lives are not typically discounted is that the value tends to grow with GDP per capita, and many say we should only discount at the GDP per capita growth rate (this is valuing utility equally, with a logarithmic utility function). If one did discount lives at a greater rate than GDP per capita growth, it would reduce cost effectiveness somewhat, but we are focusing on the risk in the next couple decades, so it would not be a dramatic change.
The most important uncertainty in the risk is for the multiple breadbasket failure, because that is the largest estimated number. I think the UK government report is reliable, but there may very well be differing opinions in the climate/extreme weather community. However, I did not even try to quantify the number of risks, including regional nuclear war (for example, India-Pakistan), complete global loss of bees as pollinators, a super crop pest or pathogen, a conventional world war or pandemic that disrupts global food trade (and the resultant famine caused in food-importing countries), etc. So even if the multiple breadbasket failure scenario is significantly less likely than the report indicates, I still think order of magnitude 1% probability per year of a 10% global agricultural shortfall is defensible.
The general public may indeed not be a good place to look for funding. However, the more people that know about these solutions ahead of time, the less likely people are to panic and the more likely they are to cooperate in a catastrophe.
Thanks for your offer of additional feedback and help. Our initial website is here.