Finally some good news: Ahold Delhaize to go cage-free!

For those not working in the space this probably isn't on your radar, but the animal advocacy movement just secured a huge win with Ahold Delhaize, convincing the fourth-largest supermarket company in the US to set the strongest cage-free policy of any large US retailer:

1. A roadmap with benchmarks to fully eliminate caged egg cartons, expand cage-free offerings, and increase the percentage of cage-free sales.
2. A pledge to annually report on its progress.
3. At all 2,000+ locations, placing large, promotional shelf tags in front of cage-free cartons to differentiate cage-free and caged cartons for consumers. 

This was a giant campaign. My understanding is that other companies were watching to see if this campaign would succeed or fail, to see if they would need to follow suit. In addition to the animals helped, this win will add pressure for competitors to do the same. 

This was a coordinated effort among many groups, including: The Accountability Board, Center For Responsible Food Business; Animal Equality; International Council for Animal Welfare; The Humane League; Mercy For Animals; Compassion in World Farming; Coalition to Abolish the Fur Trade and Animal Activist Collective.

Animal Equality states that this will affect 5-7 million hens. I know a lot of bad things have been happening this past week that are legitimately depressing and scary. I'd invite you to take a moment to sit in this win. I'd like to thank all the campaigners and donors who helped improve the lives of millions of individuals they will never meet, simply because it is the right thing to do, and no one else was doing it.