I can’t recall the last time I read a book in one sitting, but that’s what happened with Moral Ambition by bestselling author Rutger Bregman. I read the German edition, though it’s also available in Dutch (see James Herbert's Quick Take). An English release is slated for May.

The book opens with the statement: “The greatest waste of our times is the waste of talent.” From there, Bregman builds a compelling case for privileged individuals to leave their “bullshit jobs” and tackle the world’s most pressing challenges. He weaves together narratives spanning historical movements like abolitionism, suffrage, and civil rights through to contemporary initiatives such as Against Malaria Foundation, Charity Entrepreneurship, LEEP, and the Shrimp Welfare Project.

If you’ve been engaged with EA ideas, much of this will sound familiar, but I initially didn’t expect to enjoy the book as much as I did. However, Bregman’s skill as a storyteller and his knack for balancing theory and narrative make Moral Ambition a fascinating read. He reframes EA concepts in a more accessible way, such as replacing “counterfactuals” with the sports acronym “VORP” (Value Over Replacement Player). His use of stories and examples, paired with over 500 footnotes for details, makes the book approachable without sacrificing depth.

I had some initial reservations. The book draws heavily on examples from the EA community but rarely engages directly with the movement, mentioning EA mainly in the context of FTX. The final chapter also promotes Bregman’s own initiative, The School for Moral Ambition. However, the school’s values closely align with core EA principles. The ITN framework and pitches for major EA cause areas are in the book, albeit with varying levels of depth.

Having finished the book, I can appreciate its approach. Moral Ambition feels like a more pragmatic, less theory-heavy version of EA. The School for Moral Ambition has attracted better-known figures in Germany, such as the political economist Maja Göpel and social entrepreneur Waldemar Zeiler, who haven’t previously been associated with EA. I’ve started recommending the book to people I’d like to introduce to career-impact ideas, especially those who might prefer a story-driven, lighter entry point over something like 80,000 Hours.

It will be interesting to see how the book fares in the U.S., where Bregman recently relocated and has already received some press. Perhaps Moral Ambition can help preserve and propagate EA ideals in a post-FTX era or complement existing brands like Charity Entrepreneurship, Giving What We Can, and 80,000 Hours.

That said, there’s a notable difference in approach. While Moral Ambition incorporates many EA principles, it steers readers toward its own School of Moral Ambition rather than EA organizations. For instance, 80,000 Hours—a natural fit for this topic—gets just a single footnote. This contrasts with EA’s collaborative spirit, where mutual recommendation and shared resources are the norm.

The School of Moral Ambition adds value by broadening the reach of EA-inspired ideas. However, if the EA movement were to shift toward a model with more independent entities and less collaboration, it could risk losing some of its unique strengths. 

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I've been in touch with some of the School for Moral Ambition (SMA) co-founders and the DACH director, and my sense is that all of them are very collaborative and interested in EA or even members of the community. I think SMA and EA have quite a lot of synergies, if they keep in touch with each other and don't see each other as competition. 

I see SMA as a unique chance to reach more people and more senior professionals, and get them excited about doing the most good. They might also be able to unlock additional funding for effective charities. I'm very excited to see them grow. 

I read the Dutch version earlier last year and really enjoyed it! Interesting stories (e.g. how Ralph Nader established car safety) and fun to read. Reminded me of What We Owe The Future in some ways. 

AIM (Charity Entrepreneurship) gets an entire chapter, and is the main EA org he writes about. 

Curious that 80k is hardly mentioned at all. I wonder if that's a conscious choice because he did not want to recommend 80k, or it simply did not fit in his story. Maybe Rutger resonates more with neartermist EA and therefore left out longtermist orgs like 80k. The cause areas the School for Moral Ambition (SMA) prioritzed so far in their fellowship were also more neartermist: alternative protein & tobacco control.  

If your bent is neartermist EA, it would sadly make some sense to almost completely leave out 80k due to their longtermist bent at the moment.

He reframes EA concepts in a more accessible way, such as replacing “counterfactuals” with the sports acronym “VORP” (Value Over Replacement Player).

And here I was thinking hardly a soul read my suggesting this framing ...

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