Hot take; ultimately this is not a hill I want to die on, and overall I think Bluedot Impact is good for the world. Having interacted with some of the people there, they seem lovely and I don’t want to burn bridges. But I’ve found some of their recent marketing on their website and LinkedIn somewhat aesthetically cringe. It feels like it’s trying very hard to cater to a kind of tech-bro/Silicon Valley speech. Maybe this is working for them, but I can’t help feeling icked by it, and it makes me lose a bit of faith in the project.
For eg, in hiring for a new tech lead role they have an accompanying blog post that says: "We're hiring for a Tech Lead. Meet Carol, our ideal candidate."
Meet Carol, a senior engineer at a Series B startup that’s losing its way. Multiple years experience, previously built 0-to-1 at a failed startup and has multiple side projects others are using. Could make £200k+ at FAANG but chooses impact over money.
“I'm tired of building things nobody cares about. I want to ship things that matter, fast, with people who give a shit.” – Carol, probably
* Outcome obsessed, not code precious. Will happily torch 3 months of work if something better emerges. Measures success by user impact, not lines shipped
* Post-failure wisdom. Has startup scar tissue. Been sold dreams that evaporated. Now has pattern recognition for what's real vs what's venture theatre
* Full-stack ownership. Talks to users, analyses data, mocks designs, writes docs. Allergic to "that's not my job"
* Speed fundamentalist - Ships to real users fast. Viscerally hates bureaucracy, long meetings, permission-seeking culture
* What They Want
* Real users, real impact. "I want to ship something on Monday and see 1000 people use it by Friday"
* Clear line to survival. Not another pre-PMF prayer circle. Evidence of traction, revenue, or at minimum a brutally honest path to it.
* Mission that matters. Not another ad-tech optimisation tool or crypto dashboard that makes the wo